Dr Who gets the 3D treatment at cinema

The latest advertiser to take advantage of 3D technology, the BBC showcases the arrival of a new actor, Matt Smith, playing The Doctor with an amazing 3D trailer ahead of it's return to television in Spring 2010.

A BBC spokesperson says  "Doctor Who is the appropriate vehicle for 3D. It just fits. It’s a great way to introduce and showcase the new Doctor to younger viewers."

Targeting youth audiences with films such as Alice in Wonderland 3D, How To Train Your Dragon 3D, Street Dance 3D as part of a film specific package.