Following ongoing Government restrictions due to the current Coronavirus (COVID-19) situation, cinema sites across the UK have temporarily closed due to the new national lockdown announced on 4 January. DCM has therefore temporarily suspended its advertising operations. For all advertisers booked during this unprecedented time, DCM continues to offer flexible options including free cancellations, free deferrals or part payments, while closely monitoring the latest updates from the government, our cinemas reopening strategies and the subsequent admissions available.