DCM and Ebiquity launch best practice guide to measure cinema’s hidden value
New infographic addresses cinema’s measurement challenges and reveal its true effectiveness. Read more
News
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Box Office: People continue to see The Odyssey
The Odyssey delivered a sensational second weekend at the UK box office, adding £11.9m. Read more
Box Office: Nolan Does It Again
The Odyssey has delivered the second biggest opening weekend of the year to date at the UK box office, opening with a huge £12.6m. Read more
Box Office: Family films rule the box office
The live-action Moana opened in the top spot at the UK box office with £2.9m, which is clearly not quite where Disney were expecting. Read more
Cinema and TV deliver 85% of cultural moments people remember
Digital Cinema Media (DCM) has unveiled “Cultural Relevance,” the latest edition of its industry-leading Building Box Office Brands series. Read more
Sony Pictures’ ‘Spider-Man: Brand New Day’ Swings In With The AA
The AA is teaming up with Sony Pictures’ Spider-Man: Brand New Day, only in cinemas from 29 July, launching a summer campaign designed to bring superhero excitement to drivers, families and film fans across the UK. Read more
What makes a Digital Cinema Media Award winner?
From Specsavers’ humorous "Should’ve” spoofs to The RAF’s long-term 4DX brilliance, we looked at 2025’s campaign victors to reveal what it takes to join the illustrious list of DCM Winners. Read more
Box Office: The Minions can’t top Toy Story
Toy Story 5 topped the box office for the third straight weekend, adding £5.7m, which is down just 37% from last weekend. Read more
Box Office: Toy Story 5 is still buzzing
Toy Story 5 delivered the best second weekend of the year, adding £9.2m at the UK box office, which is down just 36% from last weekend. Read more
EE launches “Toy Story 5” inspired DCM collaboration helping families talk online safety
EE, the UK’s best network for families, is partnering with Digital Cinema Media (DCM) and WPP Media to launch a cinema activation inspired by the release of Disney and Pixar’s Toy Story 5 Read more
How you can win Excellence in Cinema Effectiveness
The Digital Cinema Media Awards are open for 2026, and we’ve introduced a brand-new category. Read more
Box Office: Toy Story Takeover
Toy Story 5 takes the top spot this week at the UK box office, with £15.3m across 702 locations. Read more
Case Studies
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