Now Showing… DCM
Digital Cinema Media (DCM), the market leader in cinema advertising, today announces its brand identity. This includes unveiling the company’s logo which has been designed to reflect DCM’s commitment to innovative and cutting-edge cinema advertising opportunities.
DCM, a joint venture between leading cinema circuits Cineworld and ODEON, recently acquired the core cinema advertising assets from ITV’s Carlton Screen Advertising. As market leader, DCM feels an inherent responsibility to grow the cinema market. The company is focused on constantly challenging and evolving the opportunity the cinema space offers brand owners, which is only set to increase alongside the digital age. Read more
