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Bridge of Spies – analysing the brand chatter

Continuing to inspire thought and conversation around film in 2015, Digital Cinema Media (DCM) and FUEL, a marketing data intelligence platform, have taken a look at the social chatter around the upcoming Bridge of Spies movie, revealing exclusive data insights surrounding the film.

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Announcing the winners of the Digital Cinema Media Awards 2015

The winners of the 2015 inaugural Digital Cinema Media Awards were announced last night (23 September) at a red carpet event at the Ham Yard Hotel in London. Run in association with Campaign and Media Week, the Awards celebrate and reward the best media campaigns showcased in cinema over the last year.

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Box Office: Everest hits the heights

The Weekend Round-up 

Action-adventure Everest opened in the top spot with £3.2m, which included £658k in previews from IMAX and large format showings. It’s Friday to Sunday total of £2.5m, was just £55k more than Legend’s. In terms of the director, Baltasar Kormakur, it’s the biggest opening for any of his films in the UK, easily eclipsing the £1.4m 2 Guns kicked off with in 2013. Read more

Everest: exclusive interview with crew and cast

Everest is in cinemas this week. This potentially gripping adventure features a fantastic cast and the scenes set near the summit of the world’s highest mountain are certain to be jawdropping. MyMovies caught up with the cast and crew for an exclusive interview about what fans can expect from the film. 

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Make cinema count with these bespoke innovations opportunities

Digital Cinema Media (DCM) is bringing Christmas to you early and raising the bar for Q4 by tailoring some of its most popular sponsorship opportunities. Offering bespoke chances to showcase content on the big screen, brands can amplify key messages through the cinema medium to targeted audiences in Q4 2015. 

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Box Office: Legend takes top spot with record-breaking debut

The Weekend Round-up 

Tom Hardy’s dual performance as Reggie and Ronnie Kray earned Legend the top spot this week, opening with a huge £5.19m including £1.49m from previews. This is the UK’s biggest September release and the biggest ever opening for a British production with an 18 certificate. Producers StudioCanal also announced that Legend was their widest ever release and had become their biggest UK opening of all time, beating 2014’s Paddington which took £5.11m. Read more

#DCMForceFriday: photos and competition winner

In celebration of global phenomenon, #ForceFriday and the upcoming release of the most anticipated film of the year, Star Wars: The Force Awakens, Digital Cinema Media (DCM) sent Stormtroopers across London for a day on 4 September.

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