Why Cinema?
Buying Routes

Discover targeted buying routes designed around genres, audiences and key moments. Reach the right people with the right film.

Audiences

Explore the audiences cinema reaches and discover why they’re some of the most valuable audiences in advertising.

Rate Card

Everything you need to plan your campaign, with clear pricing, formats and buying options to help you get started.
Building Box Office Brands

Explore DCM's industry-leading research series, proving cinema's effectiveness across attention, brand growth, ROI and more.

Nickable Decks

Browse ready-made slides packed with detailed audience insights, research and evidence from our Building Box Office Brands series.

TVRs

Discover how cinema TVRs make planning simpler, helping you compare, measure and integrate cinema seamlessly.

Case Studies

See how brands use cinema to build awareness, drive consideration, deliver sales and create campaigns audiences remember.
AV Maximiser

Discover how cinema can strengthen your AV plan by modelling its impact alongside other channels to maximise campaign effectiveness.

KPI Maximiser

Explore the uplift cinema delivers across key brand metrics, helping you understand the results you can expect.

DCM Campaign Planner

Plan your cinema campaign with confidence, using our interactive tool to identify the right films, audiences and opportunities.

Find a Cinema

Find the cinemas that best match your audience, location and campaign objectives.

Cinemapper

Explore our coverage across the UK to see where your campaign could reach audiences.
DCM Studios

Meet DCM's creative arm, where content, experiences and partnerships come together to create unforgettable cinema campaigns.

Production

Our production team creates high-quality cinema advertising built to captivate audiences and maximise impact.

Awards

Explore the award-winning work, campaigns and industry recognition that push the creative possibilities of cinema advertising.
Film
News

Marvel's Captain America: Civil War..L to R: Hawkeye/Clint Barton (Jeremy Renner), Scarlet Witch/Wanda Maximoff (Elizabeth Olsen), Captain America/Steve Rogers (Chris Evans), and Winter Soldier/Bucky Barnes (Sebastian Stan)..Photo Credit: Film Frame..? Marvel 2016

Industry News

Captain America: Civil War - European premiere report

Captain America: Civil War is released in cinemas nationwide on Friday 29 April. Ahead of its release, MyMovies caught up with cast members at the European premiere for an exclusive interview about what fans can expect.

Read more.

27 Apr 2016

An incident leads to the Avengers developing a schism over how to deal with situations, which escalates into an open fight between allies Iron Man and Captain America.

Watch: