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Watch the DCM and P&D Cinema session at MediaCom Transformation Week 2020

As part of MediaCom's 2020 Transformation Week, Digital CInema Media's CEO Karen Stacey and Pearl & Dean's CEO Kathryn Jacob, hosted a session on the transformational power of cinema advertising. 

Karen and Kathryn give a preview of the 2021 film slate, an overview of the latest Kantar global ad equity study and share innovative and powerful case studies from BT, wagamama and Tesco. Read more

DCM Business Update - 2 November 2020

Karen Stacey, CEO, Digital Cinema Media:

Following the news on Saturday 31 October that England will be entering a new lockdown from Thursday 5 November, our cinema partners will be temporarily closing their sites until the lockdown ends on Wednesday 2 December and DCM will be suspending advertising across its estate during this period. Read more

Families rank cinema as their number one household activity this half term

New research from parents and children has revealed the cinema as the number one family activity for children aged 5-14. Even as families across the UK have had to adjust to the new normal, the survey by Vue of 2,000 UK parents and children found that a trip to the big screen (69%) topped the charts ahead of visiting a park or playground (68%), taking on a theme park (56%) and going for a walk (48%). Read more

Case Studies

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See how brands use cinema to build awareness, drive consideration, deliver sales and create campaigns audiences remember.

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