This category recognises campaigns under £250,000 (DCM ratecard) that demonstrate exceptional strategic utilisation of cinema.

This category acknowledges campaigns exceeding £250,000 (DCM ratecard) that showcase exemplary strategic utilisation of cinema.

This category honours campaigns showcasing innovative thinking and clever utilisation of new ideas within the cinema medium to deliver tangible results for advertisers.

This category acknowledges campaigns that have made a tangible positive impact.

This category honours brands that exhibit a sustained commitment to the cinema medium as a core element of their brand strategy.

This category celebrates an individual or team that demonstrates excellence in advocating for the power of cinema in the brands they represent.

The Grand Prix is chosen by the judging panel solely from the winners of the five main entry categories (excluding Cinema Champion of the Year).