The DCM Awards are back and open for entries!
The Digital Cinema Media Awards 2022, in partnership with Campaign, celebrate and reward the best advertising campaigns that have showcased on the big screen. Having taken a break due to the Covid-19 pandemic, we are excited to have the awards back for their sixth year.
The competition consists of six award categories and one overall Grand Prix for the most effective and forward-thinking campaign. This year we are introducing a brand new category: Talent - Best Contribution to Cinema. This award highlights the achievements of an individual in the cinema advertising world, and showcases how they have worked to get the most out of what cinema can offer.
Categories for the DCM Awards 2022 are as follows:
- Best use of cinema (small)
- Best use of cinema (large)
- Best bespoke for cinema campaign
- Best use of innovation in cinema
- Best ‘marketing for good’ cinema campaign
- Talent – Best contribution to cinema (NEW)
- GRAND PRIX
Prizes include cinema tickets, exclusive hire of DCM’s screening room, a red carpet experience for four people and a cinema screen-time campaign to the value of £100,000.
The winners of each category will be decided by our panel of industry expert judges. This year, our esteemed Judging Panel is chaired by Maisie McCabe, UK Editor, Campaign and includes:
- Davina Barker, Sales Director, Digital Cinema Media
- James Bailey, CEO, iProspect
- Karen Stacey, CEO, Digital Cinema Media
- Katie Lee, Chief Growth Officer, Wavemaker
- Mark Clancey, Smart Media Buying
- Paul Knight, CEO, OmniGOV
- Sharon Dhillon, Managing Director, Initiative
“Movies love a comeback story, and in this past year, the cinema medium has had its own revival,” said DCM chief executive Karen Stacey. “Two of the four biggest films in history have been released in the past six months (Bond’s No Time To Die and Spider-Man: No Way Home), with audiences eagerly returning to the big screen, while advertisers have also flooded back."
“I’m thrilled that the Digital Cinema Media Awards are also making a return for 2022 to once again reward great media ideas that showcase the power of cinema and why our medium continues to be an intrinsic part of brands’ AV schedules, delivering highly attentive audiences, unbeatable impact and longer-lasting sales effects. I urge all cinema advertisers to enter the brilliant work delivered since our last awards, so we can celebrate the best of the best on the big screen.”
The Digital Cinema Awards 2022 are free to enter and the closing date for submissions is Friday July 15. Judging will be in early September and the live red-carpet awards ceremony will take place on Tuesday 20 September at London’s BAFTA in Piccadilly.