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DCM invests in commercial team to drive business forward

Digital Cinema Media (DCM) has today announced it is to substantially invest in its commercial team with four new recruits across its innovations, sales and client teams this month, as CEO, Karen Stacey, marks six months as leader of the cinema sector. This is with the intention to drive the business forward in a year that has already seen unprecedented growth for the cinema advertising industry. 

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Inside Out - analysing the brand chatter

Continuing to inspire thought and conversation around film in 2015, Digital Cinema Media (DCM) and FUEL, a marketing data intelligence platform, have taken a look at the social chatter around the upcoming Inside Out movie, revealing exclusive data insights surrounding the film.

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Box Office: Jurassic World stomps on the competition

The Weekend Round-up

In a year of amazing performing films, Jurassic World may have just delivered the most impressive yet. An opening weekend of £16.8m is the fourth biggest of ALL TIME and the biggest of the year to date, eclipsing Avengers: Age Of Ultron’s £14.4m.  Read more

Box Office: Spy comes out on top

The Weekend Round-up

Melissa McCarthy comedy, Spy opened at the top of the box office with a solid £2.6m (including £198k from previews), which is comfortably higher than its obvious comparison, The Heat, did in July 2013 (£2.5m, including £910k from previews). Read more

Minions set to invade media land.

With family films set to dominate this summer, Digital Cinema Media (DCM) has created a bespoke offer around two of this year’s biggest family films, Minions and Inside Out. If someone books into the full run of either film, they will get this summer’s smaller family films free, including Pixels. That’s an estimated 1.5 million admissions for FREE. 

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Q&A with mac birmingham’s Amy Smart

This week we speak to mac birmingham’s Amy Smart about how she started working in the cinema industry, what’s unique about her cinema and what her favourite film of all time is.

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Alcohol friendly films in cinemas this summer

It’s been an electric first half of the year for cinema in 2015. April saw 15.1m admissions, which makes it the biggest April since 1972, while Avengers Age of Ultron saw the greatest April opening ever and is the biggest film of the year to date. Fast & Furious 7 opened with £5.6m, the largest opening day for a film since Skyfall in 2012 while Fifty Shades of Grey’s opening weekend amassed a colossal £13.6m at the UK Box Office, the highest ever opening for an 18-certificate film. 

In this month's edition of We Love Cinema, we’re looking at the opportunities for alcohol brands to utilise the power of cinema.  Read more

DCM Intro To Cinema April 2015 at the London, UK on the 27/04/2015. Photo: David Tett

Industry leaders set to gather for Media360

Kicking off tomorrow, industry leaders are preparing to gather in Brighton for this year’s Media360 event. In MediaWeek's 30th year, the two-day event will play host to a schedule of inspiring keynotes, interactive roundtables and challenging panel sessions.

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