DCM’s Marketing Director, Zoe Jones, shares her final thoughts on this year’s Cannes Lions festival.
Looking back on the biggest Cannes ever, I’m struck by two things – the quality of the work and the fantastic people I met. The challenge now is to ensure that all the DCM Cannes attendees share with the rest of the company everything we’ve learned and follow-up on the great connections made and ideas generated.
Some random observations following a week spent on the Croisette include: a huge variety of toy dogs, a lot of moustaches (very creative), inspiring winning Lions (both Cannes and rugby related!), ridiculously large yachts, the biggest chocolate fountain I’ve ever seen at the closing party and some very, very happy people clutching their well-deserved Lions while dancing to the festival’s unofficial theme tune, Daft Punk’s ubiquitous ‘Get Lucky’.