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Yardley's English Lavender Sampling
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Sampling took place at 6 Picturehouse sites from 25th November 2011, for the opening Weekend of ‘My week with Marilyn'.
Yardley's English Lavender Sampling
The samples of English Lavender wipes and competition cards, giving the chance to win a weekend in Windsor, were sampled via Box Office by cinema staff to those customers buying tickets to see ‘My week with Marilyn’.
| CLIENT | YARDLEYS |
| CAMPAIGN DATES | NOVEMBER-DECEMBER 2011 |
| CINEMA CAMPAIGN | TARGETED SAMPLING |
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