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Walkers Sunbites - Sampling
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Campaign Objective:
Walkers Sunbite's ran a sampling campaign at 69 sites including 49 ODEON and 20 Cineworld
242,000 Samples handed out
Two promotional staff supplied by N20 where at the sites between 5.30pm – 11.30pm sampling Sunbite snacks to cinemagoers on exit of their films.
Targeting national cinemagoers sampling was carried out at 69 cinema sites as part of a sampling package.
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| CLIENT | WALKERS |
| CAMPAIGN DATES | 14 - 15 DECEMBER 2007 |
| CINEMA CAMPAIGN | SAMPLING |
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