Research Case Studies

Featured Research Case Studies
Cinema adds incremental reach to McCain multimedia campaign Cinema adds incremental reach to McCain multimedia campaign

Cinema brought a significant amount of incremental reach over and above TV to the new McCain Rustic Oven Chips multi media campaign

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Butlins sponsors ODEON kids club Butlins sponsors ODEON kids club

Ultimately there was a strong synergy between Butlins and Kids Club

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Cinema helped Aviva TV campaign work harder Cinema helped Aviva TV campaign work harder

Aviva's brand tracking agency, ICM identified that cinema made their TV campaign work harder

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Cinema increased consideration to use Lloyds TSB as a first choice Cinema increased consideration to use Lloyds TSB as a first choice

Cinema achieved extra campaign cut through in terms of ad recognition and message for Lloyds TSB

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