Star Trek Into Darkness has boldly gone where the previous Star Trek movie also went, to the top of the UK box office. An £8.4m opening, including £1.6m from previews, isn’t quite a warp speed start but it’s still significantly higher than the last Star Trek’s £6m three day start. The £6.8m Friday to Sunday weekend is the highest for any Star Trek film and the third highest of the year so far, behind Iron Man 3 and Les Misérables. The majority (59.5%) of Star Trek Into Darkness’ gross was from 3D presentations, which is higher than Iron Man 3 (53.3%).
Once again, the leviathan that is Iron Man 3 dominated the weekend’s box office, amassing a further £6.3m from Friday to Sunday. Including Bank Holiday Monday, the Marvel blockbuster has a sensational cume of £26.2m. This performance is more akin to Avengers Assemble than any previous Iron Man film, which on its second weekend in May 2012 grossed £8.1m.
The box office received a Stark boost this weekend as Iron Man 3 rocketed to the top of the box office. The Marvel blockbuster opened with a mammoth £13.7m, including £2.3m from Thursday previews. That’s by far the biggest opening for an Iron Man film, the first instalment opened with £5.5m and Iron Man 2 with £7.7m. It’s getting into Avengers Assemble territory, which opened with £15.8m (including £2.5m from previews) almost exactly a year ago. It’s also the 18th best opening of all time in the UK.
Olympus Has Fallen has risen to the top of the Box Office with a decent £2.2m opening (including £651k from previews). The first of the year’s White House set action films has set a solid benchmark which September’s White House Down will be looking to beat. It was the best opening for a live-action Gerard Butler film since 300 in 2007 (£4.7m).
Tom Cruise is back on top as Oblivion flew to an impressive £5m five day opening, with £1.6m coming from Wednesday and Thursday previews. This is further confirmation that audiences still love to see Tom Cruise headlining major films.
The Croods had yet another strong hold, falling just a measly 15% to £2m and a spectacular cume of £22.7m. By this time next week it should have overtaken Wreck-It Ralph to become the highest grossing animated film of the year so far. In third spot, is the fifth installment in the Scary Movie franchise. An opening of £1.1m is the lowest in the series and a long way off from Scary Movie 3’s series best £3.5m debut.
For the third weekend in succession, animated hit The Croods proved to be cinema’s biggest draw. A further £2.4m takes its cume to £17.7m and it now sits behind Les Misérables and Wreck-It Ralph 3D as the third highest grossing film released so far this year. With another week of the Easter holidays left, £20m-plus is a certainty.
GI Joe: Retaliation 3D held on to the second spot with £1.1m and has a cume of £5.6m. It’s now less than £1m behind the first G.I. Joe’s final total of £6.5m, which it should have overtaken by this time next week.
The Croods was the big Easter winner, easing just 6% (when previews are removed) to £3.3m and a very healthy ten day total of £10.6m. This is ahead of the animation benchmark set by Brave 3D last year.
G.I. Joe: Retaliation 3D was the best performing newcomer, easily outstripping the first GI Joe film with £2.8m (including £890k from previews).
The Croods 3D proved a prehistoric sized hit this weekend opening with a sizeable £5.4m (including £1.9m from previews). The Friday to Sunday total of £3.5m puts it just behind Oz: The Great And Powerful in fourth place in the biggest opening weekends of the year. 44.9% of The Croods’ gross came from 3D presentations.
Another big family film opened in second spot as fantasy epic, Jack The Giant Slayer 3D debuted with £1.6m. Although that’s a disappointing start, the upcoming Easter holidays should provide a boost. Oz: The Great And Powerful 3D made it a trio of family films in the top three as a further £1.3m took its cume to £10.1m.