#How To Train Your Dragon

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Millions go on a Date Night

April 27th, 2010 Author: Tags: ,

Comedy thriller Date Night, starring Tina Fey grossed a solid £1.27m in its opening weekend knocking Clash of the Titans from the top spot in the weekend’s rankings. How to Train Your Dragon is still doing extremely well, with its income to date hitting £18m in its fourth weekend. 3D continues to prove its worth [...]

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Grolsch cinema campaign delivers 884,163 impacts aided by ‘Dear John’

The release of the romantic drama ‘Dear John‘ helped Grolsch’s first cinema campaign in five years deliver more than 884,163 impacts last weekend, according to estimated figures from Digital Cinema Media. The Grolsch ad, which was created by The Leith Agency, shows the distinctive Grolsch bottle twirling around to the Jazz classic tune ‘It Don’t [...]

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Clash of the Titans Gets Dear John Letter

Despite a solid hold of -36% last weekend for Clash of the Titans, it was knocked from the top spot by new opener Dear John, the romantic drama starring Amanda Seyfried and Channing Tatum. As in the US, it has out-performed titles in its genre, grossing almost £2m including previews. It beat the opening weekends [...]

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Kick-Ass and Titans deliver million plus impacts for Puma

The blockbuster releases of ‘Clash of The Titans‘ and ‘Kick-Ass‘ helped deliver at least one million impacts over the weekend for an African-themed football ad from sports brand Puma. The Puma ad, created by the New York and Stockholm-based creative agency Syrup, ran in a campaign that was planned and bought by Publicis media agency [...]

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Titans Storm Straight To The Top

Clash Of The Titans triumphed in the box office at the weekend, staking its claim to the top with an impressive three-day gross of £5.7m. This secured it the second-biggest opening in 2010 so far – behind Alice In Wonderland’s £10.6m – and also saw it outperform its US debut. The mythical epic, starring Sam [...]

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Titans Stand Firm In Box Office Battle

Greek mythical epic Clash Of The Titans resolutely held its ground at the top of the box office rankings at the weekend. Despite the sunshine, the movie took nearly £2.5m, beating How to Train Your Dragon at £1.4m. Clash Of The Titans is also on track to become Australian actor Sam Worthington’s second-highest grossing film [...]

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